SIMONE BYRD

Simone Byrd is the Global Head of Marketing and Communications at SecondMuse, spearheading marketing for the organization and their ecosystem-building projects. Leveraging her expertise in public relations, marketing, branding, and innovation, Simone was pivotal in establishing The SecondMuse Studio—an in-house team dedicated to guiding professionals in creating impactful communications aligned with the company's mission.

With a robust background in strategic development, Simone excels in collaborative strategy, leading cross-team efforts to design, track, test, and report on marketing effectiveness. Her commitment to refining processes and fostering global communications reflects a dedicated pursuit of positive change.

Before joining SecondMuse, Simone showcased her prowess by successfully leading campaigns for niche and mass-market brands, igniting her passion for impactful branding and solidifying her commitment to SecondMuse’s ecosystem-building mission. A confident self-starter with a collaborative spirit, Simone fearlessly tackles challenges to support and achieve collective goals.

Residing for over a decade in Brooklyn, NY, Simone's journey also encompasses time spent in California, Wyoming, and Colorado. Beyond work, she indulges in experimental cooking, cherishes quality time with family, and stays active through various movement activities.